We may have heard about IP addresses before, but not everyone has an in-depth knowledge of these addresses. If you are desperately looking for ways to increase the speed of your site or to rank higher on SERP results, it is time to think about having a dedicated IP address
You might be asking yourself: “What is a dedicated IP Address? Do I need it?”.
Well, you are exactly where you need to be. In this article, we’ll define what a dedicated IP and shared IP address are some of the major differences between them and the benefits of having a dedicated IP.
When your business does not want to deal with shared IP’s problems anymore, it is time to consider changing to a dedicated IP address.
What Is A Dedicated IP?
An IP address is an identifier for every device in the network. But what is a dedicated IP? A dedicated IP is an exclusive IP that doesn’t share or be used by any other domain, which means you can have the ability to control or edit your site without any difficulties.
With a dedicated IP address, users can be easier to discover your business on Google and impact the delivery rate on your site.
Read more: Internet Protocol Address (IP Address): What Is Its Purpose?
What Is A Shared IP?
We got to know what is a dedicated IP, but how about the shared one?
A shared IP address, in contrast with a dedicated one, means your domain is shared among various domains. Each hosting account has the same IP address and is commonly hosted on the same server. You can easily find and buy a shared IP nowadays with most hosting providers.
What is the Difference Between a Shared and Dedicated IP address?
The differences between shared and dedicated IP addresses are quite understandable. A shared IP address is an address shared by multiple websites while a dedicated one is exclusively yours. When you own a dedicated IP address, you can use either this IP address or the domain name of your website to reach it from the search engine.
How To Know If I’m Using A Shared Or Dedicated IP Address?
Generally, you can’t tell it right off the bat; however, in case of managing this IP address, you are easy to look into, especially when assigned (dedicated) or being pulled from a DNS server.
A dedicated IP allows you to input this IP on the browser and bring you to that site immediately, while the shared one requires you to get access to another website and search for your company on it. Another easier way to know is to try asking your hosting provider.
The Benefits Of Having A Dedicated IP
SSL and Security
Let’s move on to the benefit of having a dedicated IP: SSL and security for your website.
If you are running a business or a company, you will need to secure the data and user’s information first before doing anything else. Not only does having a dedicated IP ensure the user’s data, but also helps to gain more trust from them.
Furthermore, having a dedicated IP address is also good for business identity and brand image in the competitive market nowadays.
Improve Deliverability Rates
The reputation of your IP can have a significant impact on your delivery rate and the ability to reach your customers’ inboxes. With shared IP, when any user sharing the same IP address with you gets forbidden or blacklisted, it may affect your email marketing as well.
To avoid these issues, you can switch from a shared IP address to the dedicated one. By using a dedicated IP, users can be easier to interact with the company without any interference.
Increase Website Speeds
Have you ever noticed that lag time can be a huge problem for customers who want to reach your company’s website? When spending more than 1-2 minutes waiting for loading websites, users can be very impatient, which leads to an irritating feeling and anger.
However, there is a way to solve this problem. By using a dedicated IP, the loading speed can be effectively increased and also your deliverability rates.
Connect Directly To The Server
One of the highlights of having a dedicated IP is it helps you connect faster to the server. With this IP address, you can quickly access your website without dealing with any lagging problems.
When Do You Need A Dedicated IP Address?
Having a dedicated IP address is quite necessary for a company that wants to gain more access and support from its clients.
When do you need it? Your company will need to have a dedicated IP address when you want to improve the interaction of hosted email addresses or decrease the waiting time of your site.
However, if you’re a small business who just entered the competitive market, consider having a dedicated IP address. Although it is quite convenient, there are also disadvantages for small businesses like expensive fees to maintain a dedicated IP monthly.
Where Can You Get A Dedicated IP Address?
You can follow a couple of ways to get a dedicated IP. What are you searching for? You only need to answer this question, and then can use a dedicated IP VPN like Wild Sorcery. This way is easiest.
Wild Sorcery focuses only on providing dedicated IP VPNs without contracts. You can have a dedicated IP and delete them at any point without any specific fee. You are only billed the amount of time the VPN is active.
It is also easy to use the user management, so you might comfortably add or remove any users from your VPN, which is highly helpful for a small team, in particular, those people need to be under the similar IP.
See also: What is My Router IP?
Final Thoughts
In conclusion, having a dedicated IP address is quite a considerable choice for companies who want to build their businesses. With this post, we hope that it will help you have a clear conclusion about what is a dedicated IP, and whether you should have it or not.